Lather, Rinse, Repeat…

Myrtle Beach Marketing Agency

If you keep on trying and pursuing something, then you can never ‘fail’. Failure only happens when you give up, as otherwise all that’s happened is that you’ve had a set-back and learned from it.

If this sounds like cheesy self-help, it’s not. In fact, this is especially true when you consider what happens when you fail…

Why You Will Probably Fail

Say you want to create a YouTube channel that will make you lots of money so you can quit your day job. It’s a common enough ambition so maybe you can relate.

The usual way to go about this is to create a YouTube channel using what you know about technology and to then start uploading videos. If you’re very, very, very lucky (or just highly talented) then you’ll be seen by the right person, maybe go viral and your channel will be a massive hit.

But in most cases? Unfortunately, that’s just not going to happen.

The reason for this is that you’ll have no experience and that the odds are very firmly stacked against you. Being recognized on YouTube is very difficult because there are millions of other channels out there.

Failure is Learning

So what do you do?

You take down your channel… then you create another one and you try again! Only this time, you will probably be carrying over a few fans you generated from the last channel and you’ll be bringing over your knowledge and your experience. Now you will know how to create videos that people like, you will have learned a bit about editing and you’ll know not to make the same mistake as last time.

In other words, your new channel will be 10x as good as the last one and thus 10x as likely to succeed. This actually is incredible progress and really failing the last time was the best thing that could have happened.

But don’t get your hopes up. To be honest you’re probably still going to fail. Only this time you’ll hopefully realize that that’s okay. This time you’ll know that the next time you try you’ll be 10x more likely to succeed again.

And if you keep doing that and keep plugging away then eventually you’ll get to the point where you’re doing everything completely perfectly. At this point you’ll be almost unable to fail.

It’s not success that makes you learn, get stronger or get better; it’s failure. So learn to value it!

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